Audience & Digital Media Services
Connecting brands with in-market customers
Elevate your marketing strategy using in-market audience data, activated through digital media channels, to reach the right audience, at the right moment
In Market Audiences
Audience360 creates on-target and intent-based audiences for brands and advertisers. We do this through exclusive, privacy-compliant data partnerships with trusted publisher brands where people are actively in-market. Our audiences are searching for big-ticket items like a new car, house, or home loan down to researching travel or the latest tech devices and much more
Digital Media Advertising
At Audience360 we harness the targeting and creative opportunities within digital media to turn active buyers into potential customers for your brand. We reach audiences who are in-market at the right moment across the full scope of digital advertising channels, to ensure your brand is seen on a customer’s unique path to purchase
As a publisher or data owner, Audience360 can help you activate the power of your audience to provide your business with revenue growth opportunities through an exclusive data partnership or audience extension
Our audience meets your objectives
Access to exclusive audiences who are actively searching through our data partner sites, making purchasing decisions big or small and demonstrating a high intent to purchase
Your target defined
We can help you get in front of your target audience. Our team defines a consumer’s additional behaviour to segment and rank the audience according to your brand’s demographic and interest requirements
Reached via digital media
Optimise your media budget for exceptional results and widespread visibility. Based on your strategy, desired user action or available assets, we can activate across digital channels to achieve your goals, whether that’s self-managed or via our team directly
Consumer attention is becoming increasingly fragmented, and advertisers are turning to new channels to reach their target audience. Meanwhile, the number of programmatically enabled ad formats is also on the rise. Our approach prioritises programmatic efficiency, with in-market audiences, to create a seamless digital experience across devices, channels, and ad formats
Frequently Asked Questions
We appreciate that not all marketers have time to keep up with the rapidly changing world of data and digital marketing which is why we’re here to help. Here’s what our clients want to know.
With Audience360 you can reach potential customers through any digital media channel that is most effective for your brand, with the added benefit of connecting with audiences who are in-market for your product or service category.
Our team of audience data, advertising and marketing experts can help your brand define the right audience and reach them at the right moment, while they’re actively in-market across digital media.
We specialise in providing first-party data through exclusive data partnerships with publisher brands. We connect brands, advertisers and agencies with in-market customers across all digital advertising channels. Our data-driven approach ensures highly targeted and effective advertising campaigns.
Our uniqueness lies in our exclusive data partnerships with publisher brands. This allows us to access high-quality first-party data, resulting in more accurate audience targeting and better campaign performance. Additionally, our team of digital media experts and advanced technology products ensure that we provide customised solutions to meet the specific needs of brands, advertisers and their agencies.
By utilising our first-party data, brands, advertisers and agencies can benefit from more precise audience targeting, reaching in-market audiences resulting in increased ad relevance, improved engagement and overall better performance metrics and conversion.
Getting started is easy! Simply reach out to our team through the contact us page. We will schedule a consultation to understand your specific advertising goals and objectives. Once we have a clear understanding of your requirements, we will propose a tailored solution and guide you through the onboarding process.
Yes, we provide ongoing support and optimization for digital advertising campaigns. Our team of experts continuously monitor campaign performance, fine-tune targeting strategies, and optimise ad creatives to ensure the best possible results. We believe in establishing long-term partnerships and strive to deliver exceptional service throughout the entire campaign lifecycle.