Travel Advertising

As a first-party data provider, our role is to connect travel advertisers with in-market customers who are actively seeking travel opportunities. We collect and analyse data through our exclusive data partnerships to identify potential customers interested in travel and provide advertisers with targeted marketing opportunities.

By partnering with us, travel advertisers can benefit from accessing a pool of in-market customers actively searching and booking travel and travel products online. Our data-driven approach allows advertisers to target their campaigns more effectively, reaching the right audience at the right time. This leads to improved conversion rates, increased bookings, and a better return on investment (ROI) for their advertising efforts.

We work with a wide range of travel advertisers, including destination tourism organisations, hotel groups, resorts, tour operators, car rental companies, and other travel service providers. Our goal is to connect advertisers with customers interested in various travel experiences, destinations and services.

We leverage our advanced custom data analytics to identify and understand the travel consumers behaviour, preferences and travel intent. This enables us to segment the audience effectively and target specific customer profiles, such as adventure travellers, luxury seekers, family vacationers, business travellers, etc. Advertisers can choose the audience segments that align with their target market and campaign objectives.

We employ a multi-channel approach to maximise the reach and effectiveness of travel campaigns. Our advertising channels include expected digital channels such as social, native, pre-roll and display as well as brand-building channels such as connectedTV, digital audio & high-impact display. We programmatically optimise campaigns across these channels to ensure optimal performance and engagement.

While we respect the confidentiality of our clients’ campaigns, we have a track record of delivering successful results. Our travel advertising campaigns have helped increase brand visibility, drive website traffic, generate leads, and boost bookings for various travel advertisers. We can provide case studies and success stories during our consultation to showcase the effectiveness of our services.

Getting started is easy! Simply reach out to our team through the contact us page. We will schedule a consultation to understand your specific advertising goals and objectives. Once we have a clear understanding of your requirements, we will propose a tailored solution and guide you through the onboarding process.

Yes, we provide comprehensive reporting and analytics to measure the performance of travel advertising campaigns. Our reports include key metrics such as impressions, clicks, conversions, and return on ad spend (ROAS). We believe in transparency and provide regular updates to help advertisers evaluate the effectiveness of their campaigns and make data-driven decisions.