Reach the right audience on the right channels
We reach in-market audiences through video advertising channels, including pre-roll, VOD and catch-up TV, to get your brand seen on a customer’s path to purchase
Relevancy and impact through video advertising
We help brands fill the consideration gap in their marketing strategy by targeting in-market audiences based on intent, through high-impact video advertising formats. By engaging those already considering your offering, your message resonates effectively and enhances your brand’s relevance and impact in a highly competitive environment
Exclusive in-market audiences
Gain powerful targeting capability of people actively in the consideration phase with our exclusive in-market audiences
Reach the right audience with precision, optimising campaigns, and maximising effectiveness through real-time adjustments
Employ your storytelling creative assets, achieving the messaging outcomes of traditional channels enhanced with the control of digital targeting
Our approach prioritises programmatic efficiency, with in-market audiences, to create a seamless digital experience across devices, channels, and ad formats
Frequently Asked Questions
Digital broadcast channels include ConnectedTV, digital audio, and digital out-of-home (DOOH). These channels deliver premium film, TV, podcast and musical content to audiences, empowering brands to advertise with the same confidence of traditional broadcast media with the added benefit of precise audience targeting.
Advertisers gain access to targeted and engaged audiences across these channels, allowing them to convey their messages through compelling video, audio, and interactive content.
ConnectedTV lets advertisers reach viewers on their smart TVs with precision targeting. Paired with our exclusive in-market audiences, it ensures your ads resonate with those actively considering your product.
Digital audio connects advertisers with listeners through music and podcast streaming publishers. When combined with our exclusive in-market audience data, it ensures your audio ads reach the right ears at the right time.
Digital out-of-home (DOOH) leverages large interactive displays in real-world settings. With our exclusive in-market audiences, your DOOH campaigns become more relevant and impactful.
Our exclusive in-market audiences comprise individuals actively considering your product category. By leveraging our first-party data, you ensure your ads are seen and heard by the most relevant prospective customers.
We utilise programmatic methods to streamline media purchasing for our clients. This automated process uses data and algorithms to target, bid, and optimise ad placements across digital channels for maximum efficiency and effectiveness.
Getting started is easy! Simply reach out to our team through the contact us page. We will schedule a consultation to understand your specific advertising goals and objectives. Once we have a clear understanding of your requirements, we will propose a tailored solution and guide you through the onboarding process.
Please note that these FAQs offer general information on the benefits of digital broadcast channels and in-market audiences. For more specific enquiries, get in touch with our team today.