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Gaming & Entertainment Advertising

We know what gamers are researching

Audience360 sees just over 300,000 in-market Australians per month searching, comparing and reading reviews for gaming products, console devices and entertainment online

Our Gaming Audience

Powered by an exclusive data partnership GamesRadar+, Audience360 helps gaming & entertainment brands connect with in-market customers looking for tech products and devices

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248,00 Home Loans

monthly audience


Gaming consoles

In data partnership with

GamesRadar+ is the games, movies, TV and comics website that aims to inform, entertain, and inspire through a mix of news, reviews, features, tips, buying guides, and videos

Movies & TV


Other Audiences

Elevate your gaming and entertainment marketing strategy using in-market audience data to reach the right audience at the right moment

Success Stories

Discover how our clients have leveraged first-party audience data to reach in-market customers.

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Online bookings via valid traffic across their websites with the key measurement of success being a significant return on advertiser spend.
case study
A prestige auto brand launched a retail campaign with the aim of driving consideration and interest for its Demo Vehicles.
case study
A high-end retail brand who had a strong duty-free footprint and international airports prior to the Covid-19 pandemic wanted to build on their former strategy...

Frequently Asked Questions

What is your role as a gaming and entertainment marketing and advertising data provider?

As a first-party data provider, our role is to connect gaming and entertainment advertisers with in-market customers actively searching and comparing gaming products online. Our first-party data is powered through an exclusive partnership with GamesRadar+, Australia’s trusted source for gaming product announcements, news and reviews.

What benefits do gaming and entertainment advertisers gain from working with your data?

By partnering with us, gaming and entertainment advertisers can benefit from accessing a pool of in-market customers who are actively researching and comparing gaming products. Our data-driven approach enables advertisers to target their campaigns more effectively, reaching the right audience at the right time, leading to improved conversion rates and higher ROI on advertising efforts.

What advertising channels do you utilise for gaming and entertainment campaigns?

We employ a multi-channel approach to maximise the reach and effectiveness of our campaigns. Our advertising channels include expected digital channels such as social, native, pre-roll and display as well as brand-building channels such as connectedTV, digital audio & high-impact display. We programmatically optimise campaigns across these channels to ensure optimal performance and engagement.

Can you provide examples of successful gaming and entertainment advertising campaigns?

While we respect the confidentiality of our clients’ campaigns, we have a proven track record of delivering successful results in the tech sector. Our campaigns have helped increase brand visibility, drive website traffic, generate leads, and boost conversions for various advertisers. We can provide case studies and success stories during our consultation to showcase the effectiveness of our services.

How can gaming and entertainment advertisers get started with your services?

Getting started is easy! Simply reach out to our team through the contact us page. We will schedule a consultation to understand your specific advertising goals and objectives. Once we have a clear understanding of your requirements, we will propose a tailored solution and guide you through the onboarding process.

Do you offer reporting and analytics to measure campaign performance?

Yes, we provide comprehensive reporting and analytics to measure the performance of finance advertising campaigns. Our reports include key metrics such as impressions, clicks, conversions, and return on ad spend (ROAS). We believe in transparency and provide regular updates to help advertisers evaluate the effectiveness of their campaigns and make data-driven decisions.

Please note that these FAQs are provided as general information. For more specific details about our services, we recommend reaching out to our team for personalised assistance.