Avoid auto-initiated audio; it's frequently blocked by publishers.
The maximum initial file/package size should be 40kB
The ad must successfully deliver the user to an acceptable landing page in a separate browser tab upon click interaction.
The actual dimensions of the ad content must match the dimensions configured for the creative.
Creatives may not use LSOs (local shared objects). In other words, ad creatives hosted by A360 or trafficked through the A360 platform may not set Flash cookies or other LSOs for online behavioral advertising, ad delivery and reporting, or multi-site advertising. Prohibited uses include but are not limited to storing user IDs, interest segments, user browsing history, or other unique user data. LSOs include flash cookies, browser helper objects, and HTML5 localStorage.
Creatives may not set, read, write, modify or delete any cookie on an A360’s DSP owned or operated domain.
Third Party Ad-served Tags
All third party ad tags, impression trackers, and click trackers must be secure
The creative within the ad tags must adhere to the ad specs in this document to ensure delivery across all networks